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social media marketing instagram

How Businesses Can Benefit from Social Media Marketing on Instagram

As the cliché goes, "A picture is worth a thousand words." This is very true in today’s world; images take precedence over words by themselves. Making it very important to choose images that represent your brand and business well.Effective, properly executed social media marketing strategies stimulate the senses. The intended effect is to arouse someone's attention. This way, the association between the business and the social media marketing strategy get linked together.Instagram is typically associated...

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Playlist Friday: Songs from Movies Edition!

Search Engine Optimization and all things digital are our passion over here at Results Driven Marketing. But did you know we have a thing for music, too? We have so much fun planning and sending in requests for our weekly themed playlist. This week we picked our favorite or most rememberable songs from movies. Nothing helps our team keep Turning Clicks into Clients more than jamming out to music in the office. We hope you enjoy it as...

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the google girls- summertime things to do in philly

The Google Girls: Things To Do in Philadelphia During the Summertime!

Ever wonder what the RDM employees are doing here in Philadelphia when they are not Turning Clicks into Clients™? Philadelphia in the summer is filled with local attractions, festivals, and parks that are guaranteed to attract anyone. When were are not helping our clients reach their goals, we like to take a break and enjoy all that the city has to offer. Here is a list of our favorite things to do during the summertime...

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Why Every Website Should have Live Chat to Help Brand Strategy

Every business understands quality customer service is vital to its long-term success. However, what you may find yourself wondering is what goes into creating quality customer service to help your brand strategy.Basically, this experience occurs when your business caters to your customer's needs before, during, and after the sale. The easiest way of doing this is by hosting a live chat on your website. While this is one reason every website should have a live...

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Display Advertising Tips

5 Easy Tips to Success at Display Advertising and Increased Clicks

Display advertising is a tricky code to crack. On the one hand, you can bring in a lot of traffic through display ads. On the other hand, you have to combat the growing phenomenon of “banner blindness” -- people are becoming “programmed” to ignore the banners they see on the web totally. Here are some tips to succeed at display advertising. Know Your Goal: Awareness or Clicks? One of the most important things is to know your...

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Content Marketing Trends 2017

8 Content Marketing Trends that Will Dominate the World in 2017

There’s a good reason 93% of B2B marketers rely on content marketing, it works. This is especially true when the content is strong and weaves naturally into a company’s brand. It is also valuable when it understands the competition and current trends.  For example, businesses that blog regularly generate 67% more leads than those that choose not to.So it’s not surprising that companies are committing more than ¼ of their total marketing budgets to content marketing. ...

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Playlist Friday: Girl Band Edition

Digital marketing is our passion over here at Results Driven Marketing.  We are a full-service agency that provides everything from web design to search engine optimization for our clients. Our Google girls and guys are an extremely driven, passionate, team that thrives off seeing results from our clients. This doesn't mean we don't have any fun though; every Friday we come together to make a themed playlist with all of our favorite feel-good songs. Nothing helps our team keep...

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content marketing tips

Internet Marketing War 101: 3 Content Marketing Tips you need to Know

When planning a content marketing campaign, there are a few things you must understand in order to be successful. In today's fast-paced world, traditional advertising is like fighting a war with single-shot muskets. If you fire enough times, sooner or later you're going to score a hit, but it's an outdated weapon being used against a much more target.Modern audiences are accustomed to old-fashioned ads, often ignoring them, or outright blocking them from their lives.They...

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Playlist Friday- Boy Band Edition

Nothing helps our team keep Turning Clicks into Clients more than jamming out to our weekly playlist. Listening to music while you work is proven to boost your mood and increase productivity. There are even reports that playing your favorite music while working can make you more creative and inspired. All of our Googlers have sent in a diverse list of song requests to form the ultimate boy band playlist. See what Results Driven Marketing is listening to...

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top inbound marketing strategies

Top Inbound Digital Marketing Strategies to Help Grow Your Business

Inbound digital marketing is often more effective and economical than traditional outbound marketing tactics. It aims to engage with a targeted audience of people who are genuinely interested in your business. There are many ways to connect with your audience via inbound marketing, and it's important to identify the ones that will work best for you. Let's look at some of the top inbound digital marketing strategies to help you get more leads and customers. The...

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