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The Google Girls Weekend Guide

The Google Girls’ Guide to Your Weekend in Philadelphia

After a long week of “Turning Clicks into Clients,” the Google Girls take a break from all things Digital by spending our weekends out-and-about in the city of Philadelphia. One of the best things about city living is all the opportunities and events that the city has to offer each weekend, especially in the summertime. From street festivals and concerts to pop-up beer gardens and local attractions, the Google Girls have the official guide to...

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internet marketing email newsletter

Internet Marketing Tips: How to Be Successful in your Email Newsletters

You have probably heard about the beauty and positive effects of setting up an email newsletter list and promoting subscribers. It is a great way to stay in touch with people who are interested in your business, and it provides you with a great many options for pitching sales and bringing in leads for business.This more than likely means that you have put in a lot of work into setting up an email list, and...

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Web Design

What are the 7 Biggest Benefits of Web Design For your Businesses?

While it wasn't long ago that many businesses survived without an online presence, you would be hard pressed ever to find that today. Virtually every business of varying sizes (from mom and pop stores to huge corporations) has a website. A common problem, however, is that far too many businesses have poor web design, provide very little content, and are not professionally developed. When this is the case, it is essentially impossible for a business...

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google girls results driven marketing

Playlist Friday: 4th of July Edition

We are beyond excited to enjoy the long holiday weekend with friends and family. The office is buzzing, and we are getting ready by jamming out to our favorite American themed songs! We work 24/7 to "Turn Clicks into Clients" and listening to music helps keep us motivated. Philadephia is a great place to spend the Fourth of July; there is so much to do! See what Results Driven Marketing is listening to this week.[embed]https://open.spotify.com/user/resultsdrivenmarketing/playlist/7nN0LmB1jqFjyHAI4dOwI9[/embed]...

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The Google Girls Philadelphia Music Festivals and Converts

The Google Girls: Summer music festivals and concerts in Philadelphia!

Philadelphia is known for having fun music festivals and concerts all summer long. When the Google Girls and other RDM employees are taking a break from listening to our different office playlists, we try to explore the various concerts and festivals that happen in the city!There are many different music festivals going on during the summertime. Here is a list of some of the best music festivals & concerts that you should check out this...

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Internet Marketing

Internet Marketing: The Good, The Bad, and The Ugly of Advertising

There’s a new internet marketing strategy taking the web by storm. It’s called native advertising, and chances are you’ve already seen it without realizing it. If it was a particularly skillfully executed example of native advertising, it likely affected your decisions without you even thinking about it. That's the goal, and it's one reason why this unique form of internet marketing has become so popular. However, to understand the implications of native advertising, especially when it...

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Rock-Solid Branding Strategy

How to Create a Strong Branding Strategy for your Business

What is a brand? A brand is the image of everything your business is and works hard to accomplish on the back-end, behind closed doors. It is extremely important that you take it seriously, and apply the time and effort required to create a strong branding strategy. That is the difference between an unknown company and a Pepsi or Apple. Be Consistent One of the most important things is consistency.It is immensely vital in allowing your brand to...

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The Google Guys: Sporting Events To Do in Philadelphia!

Ever wonder what the folks over at Results Driven Marketing do during the summer when they’re not Turning Clicks into Clients™ and want to catch some high-level sporting action? Philadelphia during the summer is not only filled with many festivals, beer gardens, and other attractions but also with many sporting events.It is well-known that Philadelphia is a diehard sports town through and through, but unfortunately, the professional teams haven’t had too much success recently. That’s...

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The Google Girls 5 Best Philadelphia Themed Instagram Accounts

The Google Girls: 5 Best Philadelphia Themed Instagram Accounts

Ever wonder what the Google Girls' favorite Philadelphia-based Instagram accounts are? Before I dive into my list of Philly’s best Instagram feeds, I want to take a minute to reflect on the genius that is woven into some of these accounts, and how it is affecting the current social media marketing scene. The average time spent on social media every day is soaring. With the increase of time spent, entertaining content is growing a well. In...

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Web Design

Web Design: 6 Ways to Improve User Experience and Engagement

When you invest time and money in web design, you expect your website to work. You want to provide users with the information they want, impress them with simple but elegant design, make it easy to complete tasks and navigate, provide clear direction from initial engagement to call to action to sales and do all of it quickly and efficiently on both desktops and mobile devices.After all, if users are turned off by a website that hurts...

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